Persuasion

We are back to rhetoric and Aristotle. Remember I said there were a lot of rhetorical terms? See here: http://rhetoric.byu.edu/

But in order to discuss persuasion, Aristotle narrowed things down to three main categories, or pillars, of persuasion: pathos, ethos and logos. Since every Kickstarter is a piece of persuasion, you need to be thinking about this.
 
https://www.youtube.com/watch?v=9L_G82HH9Tg

Did you run into any examples of this as you were looking at your Kickstarters? Daybook Group Activity.

Thinkwrite: Take some time to apply logos/ethos/pathos to one of the Kickstarters you described in your Solo #1 paper. How did that campaign use each of those? What were its strengths and weaknesses in terms of pathos/ethos/logos?

As you plan for your Kickstarter on Paper, Draft #1 due Tuesday, be thinking of the ways you will appeal to your readers. You need to decide on your idea, and then the details of your campaign. Also you'll decide the layout of your campaign on paper. This is another assignment that does NOT look like an essay.

Do you need to print the "Language Use in Kickstarter" worksheet?

Homework:

1. Complete the page of notes assigned yesterday. Then begin the rough draft of your Kickstarter on Paper, due Tuesday. Please do have it typed.

2. Complete the "Language Use in Kickstarter" assignment, due Monday. You will find it  in Moodle; either print and write out your answers, or do it on your computer as an e-file.

3. [ASEP students -- get your Kickstarter mostly done this weekend so you can work ahead with me on the NEXT project.]

2. TWFTD: pathetic